Blog

Student debt isn’t the only thing holding back home sales, which reached a six-year low in December and have been on a steady decline since 2004.

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week: why technology is never the solution. 

Quicken Loans is dropping the familiar rocket out of its logo for its portfolio of online mortgage and home search brands. 

As a real estate agent, how you sell yourself often directly translates into how many homes you sell. Here are ICNY speakers’ top tips on how agents can upgrade their marketing game.

In a presentation at Inman Connect, real estate consultant Michael DelPrete said Opendoor’s “nightmare scenario” is 160,000 Keller Williams agents “in people’s living rooms and kitchens waving around an iBuyer brochure and saying, ‘We do that, too.”

And these days, it can be hard to build a consistent brand whether you’re a large corporation or a single broker, as we’ve seen from companies struggling to offer coherent messages of social and political activism.

Agents have to be prepared to answer complicated questions about home equity lines of credit. In this post, we’ll simplify the subject so you can provide a clear, concise explanation that buyers will understand.

Consumers who are used to being able to buy things with a single click want a similar experience when purchasing real estate — and they’re pushing the industry to innovate in complex areas that have long resisted disruption.

BlackRock lifted its stake in RE/MAX Holdings by 5.2 percent in the third quarter, elevating its total ownership of the real estate franchisor to 15.2 percent.

A recap of ICNY’s Capital Connect