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Keller Williams orders purge of thousands of ‘ghost agents’

Keller Williams has been growth-obsessed over the past decade, but according to multiple sources, the 190,000 plus agent ranks are filled with former agents and sometimes even deceased agents in one instance. Multiple sources told Inman that it’s been an unspoken company policy at Keller Williams to keep agents on the roster, long after they are no longer associated with the company.

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How to ask these 2 ‘absolutely awful’ questions the right way

Last week at Inman Connect New York 2019, Anthony Lamacchia advised a crowd full of eager real estate pros to refrain from asking these two questions: “Are you pre-approved?” and “Do you have a Realtor?” But I’m here to say you can (and should) ask those questions — as long as you ask with the right approach.

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A simple strategy for getting cheap real estate leads

Instead of wasting money on low-quality leads, get the attention of your market’s most motivated buyers and sellers by running ads on social media. That’s exactly what Krista Mashore does, and she sold over 150 homes last year with a 65 percent profit margin.