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5 tips for getting your listing Instagram-ready

Instagram is king in some of the hottest markets — some would say it’s a gateway to the millennial buyer (with older and younger generations joining each day). Here are five easy ways to make your next listing Instagram-ready and capitalize on the attention it deserves.

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5 tips for motivating on-the-fence buyers

Although we are in a buyer’s market, many potential homebuyers lack any sense of urgency to step up and make meaningful offers on properties they love. Here are five tips for getting buyers off the fence and into their dream home.

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WATCH: 10 tech trends agents can’t ignore in 2019

From Alexa Flash Briefings to utilizing Siri properly, at Inman Connect New York, HomeSmart Real Estate’s Wendy Forsythe and TRIBUS’ Katie Ragusa explore must-have strategies from agents, brokers, product managers and tech pros that you’ll need to run your business in 2019. 

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What to look for when you’re choosing a brokerage

One of the biggest decisions agents make in their career is deciding which brokerage to join. As Chief Operating Officer and Team Leader, respectively, our backgrounds saw us running successful independent brokerages and outselling the competition.

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Why brokerages must own their data

When you think “data,” you probably think property (or listing) data. And that’s not entirely wrong, but it’s far from right. There are actually three main data pillars for a broker: property data, but also brokerage data and consumer data.