A look into the Geelong region’s most popular streets shows buyers are searching for lifestyle and checking out some amazing trophy homes.
Data from realestate.com.au revealed the region’s most searched street over the past three years — the Great Ocean Road at Big Hill, near Lorne, show how amazing homes can attract huge interest.
A luxury home previously owned by celebrity chef Shannon Bennett and actor Madeleine West was the only residence traded in the locality since 2017.
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The 1000sq m, five-bedroom house at 1200 Great Ocean Road sold for $4.025 million in late 2018.
Realestate.com.au chief economist Nerida Conisbee said there’s always an element of stick-beaking as people search for bigger, better homes.
“There is a certain percentage of those searching that are stickybeaking and want to check out certain homes and certain streets,” she said.
“They might have a much better view, nicer houses or something else desirable that tends to lead to higher levels of interest.
“Sometimes it might be that a super-popular house in that street can lead to an incredible surge of activity,” she said.
Newtown agent Dale Whitford said the top streets near central Geelong were quiet areas.
“In Patten Court, (Newtown) there is no through-traffic — you wouldn’t go there unless you had a reason and most people don’t even know where it is,” Mr Whitford said.
“Mont Albert Rd (Geelong) is a bit like that — a nice tree-lined street, close to everything but really quiet and no really big traffic problems.”
Mr Whitford said schools, water and other amenities were big drivers of where people searched for property.
“Or you’ve got people who do the complete opposite and want to buy a small acreage out of town at Ceres, for example.
“What we’ve noticed in the recent past is people wanting to migrate out of Melbourne down here even more than they used to,” Mr Whitford said.
“When Stage 4 lockdown finishes in Melbourne, I reckon we are going to see the influx down here will be huge.”
Richardson, Newtown agent Matt Poustie said more people were looking for lifestyle properties, for a tree-change to a bush block at Wensleydale or Anakie or a hobby farm closer to the shops and schools of Geelong.
Mr Poustie said most buyers were from Geelong but lifestyle properties were rising in popularity with Melburnians.
“We find a lot of the Melbourne buyers are attracted to being somewhere between Geelong and Torquay. It’s not too far, it’s just off the freeway, so it’s perfect, and the land sizes are not too big (at 5 to 10 acres),” he said.
“People who really want seclusion, they want a proper bush block and a tree change, so they really want to be off the grid, part of the environment.”
Other homes linked to celebrities and business identities included Surf Coast couple Nicky Buckley and Murray Bingham’s former residence at Jarosite Rd, Jan Juc, which sold in early 2019 for $2.95m, and a sprawling five-bedroom Whyte Court mansion with a swimming pool, tennis court built by Frank Costa, but sold for more than $5m after daughter Suzanne and husband Tim Cleary completed a massive renovation.
TOP 20 STREETS – GEELONG
Great Ocean Road, Big Hill
Harry Lane, Anakie
Hardings Road, Freshwater Creek
Seahaven Place, Jan Juc
First Avenue, Anglesea
Charlemont Court, Ocean Grove
Gum Flats Road, Wensleydale
Glen Avon Drive, Bannockburn
Jarosite Road, Bells Beach
Frog Hollow Drive, Torquay
Whyte Court, Newtown
Mont Albert Road, Geelong
Holmwood Avenue, Anglesea
Larcombes Road, Modewarre
Richmond Court, Geelong
Patten Court, Newtown
Maldon Place, Ocean Grove
Clifton Avenue, Leopold
Mill Race Road, Highton
Bluestone School Road, Connewarre
*Search data from three years to August 1, 2020. Source: realestate.com.au
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