How can we use big data to make actionable decisions? Big data can bring a company big financial gains, if you know how to use it.
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Category: <span>Inman</span>
Knowing more about how FHA works — and how to work with FHA — helps agents identify opportunities for their first-time buyer clients, who make up one in three buyers today. FHA is not for everyone, but for millions of young families, it is the piece that is solving the homeownership puzzle.
Media and real estate have more in common than you might think, argued Chris Finnegan, chief marketing and communications officer at Bright MLS onstage at Inman Connect New York. If you use data to target consumers in a personalized way, it can be more valuable than owning more market volume.
Keller Williams new consumer app tries to give homebuyers and sellers exactly what they want — and strip away everything they don’t.
Transaction volume and tech adoption are up, according to year-end results released in conjunction with the company’s annual Family Reunion event.
Top luxe agents plan to spend four to five times more on digital marketing in 2020 than their less productive peers, according to an internal study of more than 1,000 real estate agents, said the Luxury Presence CEO Malte Kramer at Inman Connect New York.
Industry experts unpacked the data trends that are reshaping the real estate industry as a new decade begins at ICNY.
A pair of industry leaders argued at Inman Connect New York that NAR’s recently approved Clear Cooperation Policy will ultimately be good for everyone.
Consumers are gravitating to mobile phones, while new tech, like voice interfaces and smart TVs, are on the rise as well.
At Inman Connect New York, brothers and luxury agents Roh and Ramin Habibi shared how robust client databases keep their multimillion-dollar businesses going.