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Why the Zillow-killer isn’t tech

The Zillow-killer is not at the CEO level, the brokerage level or the national level. It’s not the next big app, a better CRM or automated lead generation. Find out how to truly compete and endure here.

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Lesson Learned: Trust your instincts

In this Monday column, Christy Murdock Edgar asks agents across the nation to share the lessons they’ve learned during their time in the industry. This week, Destin Realtor Paige Peterson shares how she learned to listen to her inner voice.

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Instagram Stories bring new life to listings

Video may once have been considered a flashy “extra” in your real estate marketing plan, but those days are long gone. Thanks to real estate websites and mobile apps, home buyers now play a major role in driving their own home search.