Don Robertson at home in Botany with his favourite thing — his dog Daisy. Picture: Jonathan Ng
When most companies were forced to downsize due to the global pandemic, STAX had a surge of new business as people were working — and working out — from home. Hailing from WA, Don Robertson’s activewear brand has had exponential growth over this period. Don and his partner and STAX co-founder, Matilda Murray, made the move to Sydney recently as a stepping stone to making the brand international.
“We’ve been invited to present a collection for New York Fashion Week 2021 which is keeping us very busy,” Don says. “Matilda and I live and work together so we pretty much continued working all the way through. Activewear is becoming lifestyle clothing — more people are wearing this fashion on a day-to-day basis.”
The couple is working full tilt, but they also manage to sneak in some down time.
“We are so ‘go, go, go’, so being able to take a day off is a luxury — lying on the couch binge watching Netflix is where you’ll find me,” Don says.
“Being stuck at home forced us to get creative when it came to date night, like cooking a cafe-style breakfast at home. We also learned that puzzles absolutely are not for us.”
Favourite thing: Daisy is the epicentre of our family, she’s also the company pet and absorbs love everywhere she goes
Shoe Dog by Phil Knight. Picture: Jonathan Ng
Shoe Dog book: The founder of Nike, Phil Knight, wrote a memoir, and had me in tears towards the end. It’s so inspiring to read the stories of other business founders.
An anniversary present. Picture: Jonathan Ng
Galaxy picture: This is one of the most sentimental items I own. Matilda gave it to me on our last anniversary. The picture is photo of the stars the night I proposed with the lyrics: “Can’t help falling in love” by Elvis.
iPad. Picture: Jonathan Ng
iPad/ Sketcher: The iPad goes everywhere with me. I use an app to sketch ideas and then build collections from it.
April 2019 edition of US Vogue magazine. Picture: Jonathan Ng
Kim and Kanye in Vogue: This is one of the most iconic and controversial covers of Vogue. I’m a huge admirer of Kanye and we love Kim’s fashion. So we: had to buy this off eBay as a collector’s piece.
Don Roberston and Matilda Murray in Paris. Picture: Jonathan Ng
Polaroids of Don and Matilda in Paris: These are my favourite pics of us. They were highly overcharged Polaroids but you can’t put a price on these pictures. We love Paris so much.
Sauvage cologne by Dior. Picture: Jonathan Ng
Dior Sauvage: This is my favourite cologne. It’s such a classic fragrance.
Sony A3 camera. Picture: Jonathan Ng
Sony A3 camera: I do all our own campaigns shoots. We couldn’t afford to hire photographers when we first started so I taught myself how to use a camera. Now I’ve even had work featured in Vogue.
Glenfiddich Scotch whisky. Picture: Jonathan Ng
Whisky: Matilda bought this for me for my 31st. Since spending time in Europe I’ve wanted to enjoy the art of whisky and appreciate what goes into it.
Yeezy shoes. Picture: Jonathan Ng
Yeezy and Dior shoes: I love my shoe collection. I connect to the brands and the stories they tell.
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