Blog

Unapologetic leadership is all about having knowledge, wisdom, passion, empathy and taking action. That’s what your agents, staff and community are all looking for, especially in times like these.

Perhaps you’re new to the real estate business or maybe you’re battling a bout of the two-year blues, and here comes the coronavirus. From survival to relaunch, here are a few pointers on building your business.

As coronavirus rapidly changes — and impacts real estate across the nation — our aim is to keep you equipped with the tools and strategies you’ll need to move forward.

When the market rebounds — and it will — owning a niche or specialization will be essential in helping agents revive their businesses all the more quickly. Agents should be preparing for that bounce back today.

ACME Real Estate broker-owner Courtney Poulos shares her unique approach to servicing clients, marketing and defining agent success.

Leverage your 3D Matterport Tour with these five simple steps to create a compelling “virtual video sizzle reel” that captures attention and shows your current and prospective clients that you’re adapting to today’s fluid market environment. 

PropTech Solutions is unique within the industry in that our companies serve real estate professionals in over 60 countries, speaking more than 40 languages. We connect with clients around the world daily and, as you can imagine, these days we have more discussions about the coronavirus than our technology. Our clients are like family to us.

Over the past weeks, you’ve undoubtedly seen a variety of ways the global real estate community is coping with the challenges caused by the novel COVID-19 virus. With physical (not social) distancing in place, we’ve seen brokerages and agents use creative methods to stay in touch.

Julie Faupel started in the hospitality industry. Before she launched her successful real estate brokerage in Jackson Hole, Wyoming, Faupel worked with top hotels where she was able to create—and recreate—guest experiences across properties.

In the world of luxury real estate, it’s not unusual for clients to feel a sense of urgency, pressure, and even anxiety. While a global pandemic and related economic crisis certainly ups the ante for agents and raises a unique set of risks, stressors, and challenges, we are well equipped with the tools necessary to comfort our clients and see them through these difficult times.