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Dear Marketing Mastermind: Do hashtags matter?

In this monthly advice column, the Marketing Mastermind, regular Inman columnist Christy Murdock Edgar, answers three burning questions. This month’s topic: Are you confused by the hows and whys of hashtags on social media? It’s my most-requested topic — and one you need to master. Learn how to up your hashtag game here.

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6 major challenges all real estate teams face

Leading a team is essentially like herding cats. If you’re the one establishing the team, the odds of your getting cat-wrangling “right” from the get-go are zero. Plan on facing these six common challenges head on.