Blog

Until the technology exists to replace human ingenuity and empathy, agents need to stop obsessing over what they think will replace them. Leverage technology to increase your efficiency, communicate better with your clients, help you cover a larger prospect area and convert more inquiries into clients.

We are on a new path of exciting innovations and opportunity, with real estate agents and brokers at the forefront. Our industry is ready for those who are eager to uncross their arms and embrace these advancements — what side of change do you want to be on?

Most online search portals restrict price searches to fixed numbers. This brings up an important question: Should agents list a home at $499,900 or $500,000? Should we price the home at $999,900 or $1 million?

You can’t be full of yourself, provide poor service, a poor environment and “charge late fees” when customers expect to be delighted. Ours is a service industry where hubris has no place, and we ought to focus on the end user. Don’t believe us? You might end up like Blockbuster.

Spend some time making sure sellers understand that a successful and quick sale depends on them staying in front of showings so the home really shines. Here are a few ways to make sure your sellers are putting their best house forward.