No Comments

Use your authenticity to stand out from the crowd

Luxury clients are being sold to on a daily basis. Their lives are saturated with messaging on how they should live and what they should purchase, where they should travel and what they should drive. With your clients tuning out hundreds of sales interruptions a day, how can you make sure your own messaging lands—and is heard?

No Comments

Will individual agents be the real winners in the iBuyer game?

IBuyers might not be as formidable as the press makes them out to be. In fact, it seems that the real success stories in the iBuyer arena come from agents conducting old-fashioned print marketing campaigns. Here’s a look at why the first agents who reach the seller are the ones who will ultimately win the iBuyer game.

No Comments

5 red flags to watch for when screening renters

James Wise runs The Holton-Wise Property Group, one of the largest brokerages in Cleveland. Over the years, he’s helped place hundreds of renters for clients, and he knows exactly what to avoid when it comes to problem tenants. Here are his top signs to watch for when trying to avoid tenants from hell.